Client
Zibra AI
Overview
As a Product and Marketing Designer at Zibra AI, I played a key role in shaping the company’s brand identity, refining UI/UX, and crafting marketing strategies that strengthened community engagement. My work spanned product storytelling, digital branding, and user experience design, ensuring a cohesive and engaging brand presence.
Client
Zibra AI
Industry
AI Technology, Game Development
Service
UI / UX Design
Web Development
Digital Design
Content
Graphic Design
Duration
2 years
The Challenge
Zibra AI needed to establish a stronger brand identity, enhance its product UI, and develop a marketing strategy that would drive awareness and boost user engagement while supporting its growing ecosystem.
The Solution
I led efforts to redefine the brand’s visual identity, streamlined design workflows with AI-powered tools, and played a strategic role in both product and marketing initiatives—ultimately increasing engagement and expanding the community.
The Result
🚀 A16z Speedrun Campaign Designed key assets (storyboards, product showreels, marketing materials) and managed social media to ensure brand consistency and engagement. 🎨 Branding & Identity Curated content from TWID agency, designed branded merchandise for gaming conferences, developed a unified logo system, and created templates for internal use, streamlining workflows and strengthening brand presence. 📹 Motion Design & Tutorials Created educational content and motion graphics for product tutorials, improving onboarding and boosting Discord community engagement. 💻 Web & UI/UX Design Designed UIs for Zibra Effects, Assets, Liquid, and Smoke & Fire, while developing upsell pop-ups to enhance monetization. ✅ Impact: Strengthened brand identity, increased engagement, improved UI/UX, and optimized internal workflows.
